[deprecated]AdEx Tutorial: Creating a New Ad Unit
Creating ad units in the AdEx DApp is as easy as 1–2–3. Here is how to do it.
![[deprecated]AdEx Tutorial: Creating a New Ad Unit](/content/images/size/w2000/max/800/1-hEMx5FndApvvLxh4lyIl8Q.png)
Creating ad units in the AdEx DApp is as easy as 1–2–3. Here is how to do it.
Step 1: Go to your Advertiser dashboard and click on the orange button that reads “New ad unit”.

Step 2: Enter a name for your ad unit, add a description (this part is optional), then click on “Continue”.

Step 3: On the next screen, provide the URL, to which your add will lead. Then select the ad type (currently we only support HTML, i.e. browser-based ads but more types will be available soon). Before you continue, select your ad unit dimensions. When you’re ready, proceed by clicking “Contunue”.

Step 4: Now it’s time to add your ad creative. Keep in mind that it must be the same size as the ad unit for our system to accept it. When you’re done, press “Continue”.

Step 5: On this next stage, you will be defining the targeting for your ad. Filling in these fields is optional, however the more targeting settings you specify, the higher the expected success rate of your ad will be.
You can select more than option from every drop-down menu on this page, and you can also assign importance for each targeting option.
Start by providing the gender of your target audience.

Then add a location.

Last but not least, enter your preferences for the age bracket of your target audience.

When you’re ready, continue to the last step.

Step 6: This is where you should review if everything looks good, and if so — save the ad unit.

It will then appear in the “Ad Units” section of your Advertiser account.

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